The view from our offices is particularly nice today, as we’ve just won the Skyline Award of Excellence in Media Relations from the Chicago chapter of the Public Relations Society of America for an already award-winning client case study that generated over 40 million impressions.
The case study being recognized by the PRSA-Chicago highlighted how the Loews Hotel chain experienced an 80% drop in service calls related to clogged toilets after replacing their old commodes with the American Standard Champion 4. Pitched by ORDP account director Joel Williams, the case study received coverage on the travel blogs of USA Today and The Economist, as well as a related humor feature on AOL.
The story previously won a Phoenix Award from the Public Relations Society of America, Georgia Chapter, as well as a Golden Trumpet from the Publicity Club of Chicago.